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®Sa > Intel > Virtual World > How to write an effective business plan.

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How to write an effective business plan.

By Sophia Ramos of Always A Pleasure

Why is planning important?

It's quite simple actually.
Take, for example, a road trip from California to Virginia--without a map! Who would do such a thing, right? Well, that's the equivalent of the point in planning. It's knowing which way to take to get to where you want to go!

Planning helps you map out your destination including the routes used to get there. It's a blueprint to follow and a tool for interested individuals, potential clients, investors, suppliers to learn about your business. Without this plan, the business is likely to fail.

Before you begin, consider these four basic questions:

-The service your product provides and the need it fills?
-The potential customers and their reason to buy from you?
-Reach potential customers by?
-Financial resources to start and run your business?


A good plan is a story about your business which includes your description, what you do, how you do it, why is it important, how you generate customers and so on.

Typical Business Plans Contain the Following Typical Components:

Table of Contents,
Executive Summary,
Business Description and Vision
Definition of market
Description of Products and Services
Organization and Management
Marketing and Sales
Financial Management
Appendices


Table of Contents
Lists key sections meant to assist the reader in locating information that is specific to a section and brings organization and structure to the plan.

Executive Summary
After reading this section the reader should have a better understanding of your company and should want to know more about your business. It should be written last, be an enthusiastic snapshot of your company and no longer than 2 pages.

Description and Vision Description of the purpose of the business. and vision is about the future. It should guide the mission and business plan of the company.
Mission
Company Vision and Statement
Business Goals and Objectives
Brief history of the Business
List of key principals

Definition of the Market
Describe industry you operate in and the prospects for your business. Define the needs that your service will satisfy.
Identify the target and the potential customers, including size, Geo, size, market growth.


Description of products and services
Identify and describe your products, services, pricing, competitiveness, references to applicable pics and brochures.


Organization and Management
Describe how the company is organized, legal form of ownership, how things get done, required licenses and permits and a bio of company managers

Marketing and Sales Strategy
Making products available that satisfy customers.
Who are they? Where they live? Can and will they buy? Am I consistent? Research requires both facts and opinions, always consider change. Remember 4p's-Price,Promotion, Product, and Place (aka the marketing mix)

Financial Management
Financial statements, and forecasts for the business.
Marketing and operational costs.
Balance, Income and Cash Flow Statements.
Measure by relationships amongst
Revenue, Expansions, Profits/Losses, Assets, Liabilities, and Net Worth. These components must be measured and monitored.

Appendicies
Brochures, Resumes, Pics and other important info, agreements and policies.

That's it in a nutshell. If you'd like more information, visit the http://sba.gov. They can provide you with a detailed description of business planning, components & implementation.

External Links

Working from home? | Yuwiee

Contributed by ®Sa on October 15, 2008, at 6:00 PM UTC.

PLEASE VISIT THE CONTRIBUTOR'S WEBSITE
You Mother Lover
Advice on parenting & free publications.
sophener.blogspot.com

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MasterTikitak recommended this intel. Feb 13, 2011

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Easy to follow and understand. Thanks.

MasterTikitak Feb 13, 2011 13:46

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